Market Motive – Mobile Marketing Certification Course
Mobile Marketing is clearly one of the fastest growing disciplines in online marketing. Each week, thousands of new users adopt new mobile devices and provide their mobile numbers for marketing campaigns. From standard text messages to QR codes to full mobile applications, Mobile Marketing is everywhere.
If you’re already engaging in other online marketing campaigns, or just starting out, Mobile Marketing should be a critical part of your strategy, as it crosses boundaries into other marketing strategies.
Each Certification Course is made up of multiple modules with streaming video lessons; multiple workbooks with recommended exercises; online progress quizzes to test your knowledge; and a final online test to earn your Certification.
Introduction to Mobile Marketing
Understanding Mobile Devices
Core Mobile Product and Service Offerings
Supplemental Products and Service Offerings
Mobile Advertising and Search
Incentives and Loyalty Programs
Combining Mobile with Other Channels
Mobile Marketing and Social Media
Location and Mobile
Mobile Rules and Regulations
Mobile Marketing Measurement and Analytics
The Mobile Website
What You Get
Streaming Video Lessons
Downloadable Workbooks & Exercises
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